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Posts by Denys Kravchenko

The Impact of First-Party Data on AI Marketing

The Impact of First-Party Data on AI Marketing

The Impact of First-Party Data on AI Marketing
byDenys Kravchenkoon Feb 16, 2024
Content Marketing

It's a thrilling time within the marketing world, where first-party data and artificial intelligence (AI) have begun to intertwine, creating new opportunities for business growth and customer engagement. This fusion of data and AI isn't just about technology; it's about unlocking the potential of personalized marketing strategies and shaping future customer interactions.

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Using Open Source LLMs in Content Marketing

Using Open Source LLMs in Content Marketing

Using Open Source LLMs in Content Marketing
byDenys Kravchenkoon Apr 3, 2024
Content Marketing

The digital domain is constantly changing, and open source large language models (LLMs) are becoming an essential element in content creation for marketing. Marketers encounter numerous challenges when trying to create content that strikes a chord with their audience, but the introduction of AI provides a powerful tool to overcome these obstacles. This piece highlights the strategic benefits of using open source LLMs, offering insights on how they can improve quality, enable detailed customization, and engage a community filled with innovation.

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Navigating Regulatory Challenges in Fintech Marketing

Navigating Regulatory Challenges in Fintech Marketing

Navigating Regulatory Challenges in Fintech Marketing
byDenys Kravchenkoon Jan 3, 2024
Content Marketing

In the dynamic realm of financial technology, where innovation thrives and competition is fierce, the importance of marketing cannot be overstated. For fintech startup founders and executives, the landscape is fraught with opportunities to disrupt traditional banking and finance models. However, with great innovation comes great responsibility, especially when navigating the complex web of regulatory challenges. This article is meticulously crafted for you—the visionaries and game-changers in the fintech space. Our aim is to arm you with strategies to stay ahead in your marketing endeavors while remaining compliant with the stringent regulations that govern the financial industry. We understand that compliance is not just a legal requirement but a strategic advantage that, when executed effectively, can enhance your market share and revenue.

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